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Jim Coté

Jim Coté

President and Founder — Master's Men

Jim Cote is the founder and president for Master’s Men, an organization dedicated to helping men follow the greatest man, Jesus Christ. Master’s Men began as a businessmen’s outreach movement in 1997 and was chartered as a North American, Christian mission, in 2000. The Master’s Men mottos is “We build noble men”. Jim holds a Bachelor’s degree in Business Management from Letourneau University and has certificates in bible and theology. Jim served on the boards of Scofield Memorial Church, Dallas; the Fellowship of Christian Athletes, with the late Tom Landry, as well as World Impact, Dallas. Jim was ordained in Dallas, Texas, in 1989, and served for ten years as the Corporate Chaplain for Interstate Battery Systems of America. Jim has served as corporate and sports chaplain since; first for Interstate Battery Systems, then Director of Chaplains for MRO before becoming team chaplain for Dale Earnhardt. Jim continues to work in NASCAR as a chaplain to professional racers. In addition to conducting chapel services for the NASCAR race teams, Jim has led chapel services for Pro football and Baseball teams, including the Dallas Cowboys, the Arizona Cardinals, the Texas Rangers, Toronto Blue Jays and Detroit Tigers. Jim is now President and CEO for Master’s Men which serves men, globally, through a variety of online and mobile device media, as well as written materials and personal coaching methods designed to enlist, train and launch team leaders that will duplicate the Master’s Men Model (M3) worldwide. Jim is the author of several books, including “On The Road Again”, “Man of Influence”, “Man of Honor”, “Run to Win” and “Discipleship is Parenting”. Jim has also published multiple articles and bible study manuals. Jim is married and lives with his wife, Brenda in Plano, TX

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Master's Men Ministry -

If a church is a house then we are the garage. A place where men can be men. Where guy talk becomes God talk. Where they can say what they need to say...

Featured on: Wednesday, March 18, 2020

Viewpoints

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June 9, 2026
Kerby Anderson

High and Low

If you look at the American economy, you see a high and a low. The stock market is at a record high, while consumer sentiment is at the lowest ever measured.

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Faith-Affirming Findings

Biblical archaeology seems to be going through a “golden age of apologetics.” One illustration is the fact that over the last two months I have had the privilege of interviewing three authors on their...

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Kerby Anderson

Historical Ignorance

Years ago, a doctor wrote an article entitled, “What’s Keeping David McCullough from Sleeping?” This noted historian and award-winning author had trouble sleeping because he was worrying about what wa...

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FACE Act Repeal Act of 2025
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FACE Act Repeal Act of 2025

Pro-lifers have been abused under the FACE Act for long enough.

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Contact Congress About the Prevent Government Shutdowns Act of 2025

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