VIEW SHOW
Welcome to Wednesday! We have an exciting show for you today. Our host Kerby Anderson spends the first hour with Mattias Gugel. Mattias is the Director of State External Affairs for the National Taxpayers Union. They'll discuss how Taxpayers in 24 States are weighing Tax and Spending measures. In the second hour Kerby talks with marketing strategist Sheila Rondeau. She joins him in our studios to share her wisdom about why negative political ads work, and what voters should know before going to the polls. Sheila will also share her latest book, The Art of Experiential Marketing.
It's going to be a great show. Don't miss it.
Welcome to Wednesday! We have an exciting show for you today. Our host Kerby Anderson spends the first hour with Mattias Gugel. Mattias is the Director of State External Affairs for the National Taxpayers Union. They'll discuss how Taxpayers in 24 States are weighing Tax and Spending measures. In the second hour Kerby talks with marketing strategist Sheila Rondeau. She joins him in our studios to share her wisdom about why negative political ads work, and what voters should know before going to the polls. Sheila will also share her latest book, The Art of Experiential Marketing.
It's going to be a great show. Don't miss it.
HOST
Kerby Anderson
Host — Point of View
Kerby Anderson is host of Point of View Radio Talk Show and also serves as the President of Probe Ministries. He holds masters degrees from Yale University (science) and Georgetown University (governm...
GUESTS
Mattias Gugel
Director of State External Affairs for the National Taxpayers Union
Mattias Gugel is the Director of State External Affairs for the National Taxpayers Union. In this role, he researches, communicates, and advances sound tax and regulatory policy at the state level nat...
Mattias Gugel is the Director of State External Affairs for the National Taxpayers Union. In this role, he researches, communicates, and advances sound tax and regulatory policy at the state level nationwide.Before joining NTU, Gugel was a policy and communications director in the Wisconsin State Senate for eight years. While working in the Legislature, Mattias crafted and ran policy on various topics, including health care, education, public safety, technology, and taxes. He was also a digital and communications director on congressional, senatorial, and gubernatorial campaigns.Gugel earned a bachelor’s degree from the Medill School of Journalism, Media, Integrated Marketing Communications at Northwestern University and has been published in the Boston Globe and The Federalist.Working out of Madison, Wisconsin, Gugel travels across the country to fight for taxpayers
Sheila Rondeau
Founder and CEO of MogXP | Fractional CMO | Marketing Strategist
Sheila Rondeau is a marketing strategist and the Founder and CEO of MOGXP. She's worked with countless Fortune 500 brands across multiple industries. She's a fractional CMO and marketing strategist. A...
Sheila Rondeau is a marketing strategist and the Founder and CEO of MOGXP. She's worked with countless Fortune 500 brands across multiple industries. She's a fractional CMO and marketing strategist. And Sheila is a three time best selling author.
Ballot Guide: Taxpayers in 24 States to Weigh Tax, Spending Measures
National Taxpayers Union
Taxpayers in 24 states will consider ballot measures in this year’s general election that have implications for billions worth of annual tax changes,...
The Art of Experiential Marketing
Amazon
In "The Art of Experiential Marketing: Creating Memorable Brand Connections," the book equips readers with the knowledge and tools needed to design an...
Why Negative Campaigning Works
University of California EDU
Death panels. Harry and Louise. Lyin’ Ted. Crooked Hillary. Tricky Dick. Washington insider. The Dean Scream.There’s no shortage of insults, mudslingi...
California and Wealth Tax
Wall Street Journal
The Wealth Tax Stakes in CaliforniaIf Prop. 40 passes, it will be part of the 2028 Democratic campaign.
Government and Fines
TownHall
Imagine getting a bill from your local government for $900,000 because they see a greenhouse on your property and just assume you're growing marijuana...
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Digital Currency
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Take Action
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Support the Safeguarding Women from Chemical Abortion Act
The abortion pill harms women and kills unborn children. Congress must act.
