Rebranding Planned Parenthood
Penna Dexter
Cecile Richards stepped down last spring after more than a decade at the helm of Planned Parenthood. But she's still speaking out for abortion rights. After the confirmation of Supreme Court Justice Brett Kavanaugh, she urged pro-abortion activists to "stay angry" because "you will need all your anger now."
Under Ms. Richards, Planned Parenthood managed to hold on to half a billion dollars in federal funding. For the midterm elections, its political action arm has sunk tens of millions of dollars into campaigns for pro-abortion candidates and is devoting $20 million to running its largest-ever voter turnout initiative.
In the midst of all this, Planned Parenthood is attempting to rebrand. Dr. Leona Wen is the abortion giant's new president. She's an emergency room doctor by trade and has served as health commissioner for the city of Baltimore. There she fought battles to retain federal funding for teen-pregnancy-prevention programs and clinics serving low-income women.
She's the first doctor in 50 years to head up Planned Parenthood. Her appointment is likely aimed at diverting the public's attention from the fact that Planned Parenthood is the nation's largest abortion provider, instead highlighting its services in the realm of women's healthcare. But really, Planned Parenthood performs few services beyond abortion and birth control. No mammograms. No maternity care.
More than 380,000 abortions are performed annually at Planned Parenthood clinics. That's 880 per day. Placing a doctor at the helm of Planned Parenthood doesn't change its deadly mission.
And Planned Parenthood is working on another new hire: Director of Judicial Nominations. This person's job will be to focus on "high priority judicial nominations in the lower courts." He or she will manage the organization's efforts to persuade senators to approve judges that will protect access to abortion. This person will run defeat and delay efforts against nominees whom they expect to protect the sanctity of human life.
So much for rebranding Planned Parenthood.
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